The present book deals with various aspects of consumer behaviour, in addition to the study of consumer purchase decision and its major determinants. It is methodologically based on a practical application approach. A unique feature of this book is its adoption of a methodological framework integrating all marketing dimensions with consumer behaviour, theoretically and practically.
Author: Khalid Aljuraisy
Reveiwers: Muhammad AbdulRaoof
Publisher: http://www.alukah.net - Al Alukah Website
Source: http://www.islamhouse.com/p/345081
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A proof that the Qur'an is from God and that Muhammad is a Messenger of God.
Author: The Memphis Dawah Team
Publisher: Memphis Dawah
Source: http://www.islamhouse.com/p/1283
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An important book shows the corrupt belief of Shi’ites. The author said in the introduction, “I wrote this book for a number of reasons including: (1) The increased efforts of the Shi’ites to spread their ideology in the Muslim world. (2) The danger of this deviant sect poses on Islam. (3) The ignorance of many Muslims about the danger of this deviant sect. (4) The corrupt Aqeedah (belief system) of the Shi’ites, which includes polytheism, defamation of the Quran and defamation of the Companions of the Prophet, may Allah be pleased with them all. (5) Their extreme beliefs in relation to their imams."
Author: Abdullah ibn Muhammad As-Salafi
Translators: Abdur-Rahman Murad
Source: http://www.islamhouse.com/p/256040
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Undoubtedly, the heart leans towards those who are kind and gentle. It was said a long time ago: "Make your face happy and your words gentle, and you will be more beloved to the people than those who give them a gift". The one calling to the religion of Islam and dealing with other people has the utmost need to gather the people around him, and cause their hearts to lean towards him so that they will listen to him. Adorning himself with kindness and gentleness helps to achieve that goal with the grace of Allah.
Source: http://www.islamhouse.com/p/289146
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This book addresses an important subject, The only way to achieve true happiness is Islam and call for the faith in Allah and His angels, His Books, His Messengers, the Last Day, and destiny.
Author: AbdulRahman Bin Abdulkarim Al-Sheha
Publisher: http://www.islamland.com - Islam Land Website
Source: http://www.islamhouse.com/p/261378
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Author: Muhammad Bin Ali Al-Arfaj
Publisher: http://www.dar-alsalam.com - Darussalam Publications Website
Source: http://www.islamhouse.com/p/69970
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