The present book deals with various aspects of consumer behaviour, in addition to the study of consumer purchase decision and its major determinants. It is methodologically based on a practical application approach. A unique feature of this book is its adoption of a methodological framework integrating all marketing dimensions with consumer behaviour, theoretically and practically.
Author: Khalid Aljuraisy
Reveiwers: Muhammad AbdulRaoof
Publisher: http://www.alukah.net - Al Alukah Website
Source: http://www.islamhouse.com/p/345081
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A historical overview and Scholars’ Rulings about Mother's Day.
Author: Muhammad Salih Al-Munajjid
Publisher: http://www.islamqa.com - Islam : Question & Answer Website
Source: http://www.islamhouse.com/p/1347
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Concise examination of the Christian texts as well as the Islamic perspective of the purpose and message of Jesus
Author: Rashaad Abdul-Muhaiman
Publisher: El-Haqq Islamic Resource Center
Source: http://www.islamhouse.com/p/1367
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Why does Man need to Pray?. After a long and hectic day at work, how difficult it is for a tired person to stand on the prayer-mat and concentrate on his prayers to Allah Almighty. Snuggled in a warm and cozy bed, how difficult it is to get up at the call of Mu’adhdhin: “Come to prayer, come to success.” The famous doctor and philosopher Ibn Sina (Avicenna), recalls such a moment in his life. Once cold and icy night, he and his slave were resting in an inn in a remote part of Khurasan. During the night he felt thirsty and shouted out to his slave to get him some water. The salve had no desire to leave his warm bed, so he pretended not to hear Avicenna’s call. But finally after repeated calls he reluctantly got up and went to fetch the water. A little while later, the melodious sound of the Adhan filled the air. Avicenna began to think about the person calling the believers to prayer.
Author: Suhaib Hasan AbdulGhaffar
Reveiwers: Muhammad AbdulRaoof
Publisher: http://www.dar-alsalam.com - Darussalam Publications Website
Source: http://www.islamhouse.com/p/316351
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An overview of the rites of Hajj, Umrah, and Ziyaarah in the light of Quran and Sunnah.
Author: Muhammad ibn Saleh al-Othaimeen
Source: http://www.islamhouse.com/p/1375
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The Good End: During his lifetime, man moves from one stage to the another beginning with childhood followed by his youth and ends with senility. During these stages, man encounters times of rest and distress as well as good health and other affairs. The author in this book has presented the causes of a good end i.e. eternal happiness etc.. One should not only remain hoping but he has to seek the means and ways to have a good end. Reading such books will help you to consciously seek to be one of the blessed people whom Allah will grant eternal happiness in Paradise.
Author: Abdullah ibn Muhammad Al-Mutlaq
Source: http://www.islamhouse.com/p/76212
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