The present book deals with various aspects of consumer behaviour, in addition to the study of consumer purchase decision and its major determinants. It is methodologically based on a practical application approach. A unique feature of this book is its adoption of a methodological framework integrating all marketing dimensions with consumer behaviour, theoretically and practically.
Author: Khalid Aljuraisy
Reveiwers: Muhammad AbdulRaoof
Publisher: http://www.alukah.net - Al Alukah Website
Source: http://www.islamhouse.com/p/345081
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All of us interact with people to some degree or another. The Dawah Training Program by Dr. Bilal Philips gives us the tools we need to turn our interactions into fruitful opportunities for Dawah. Starting from the legal ruling of Dawah and taking us through various Dawah techniques, Dr. Bilal Philips presents a comprehensive course enlightening the listener to the appropriate means and methodology of presenting the beautiful religion of Islam to people from various backgrounds.
Author: Abu Ameenah Bilal Philips
Reveiwers: Muhammad AbdulRaoof
Source: http://www.islamhouse.com/p/339167
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This book is a must for every Imam and anyone who expects to give Friday sermons in the English speaking world. The sermons contained in this book are collected from the sermons of Prophet Muhammad (S) himself, his companions and various prominent scholars. The sermons are both educational and heart moving, therefore fulfilling the goal of the Friday sermon. Every Muslim who attends the Friday congregational prayer wants to have his faith increased with inspirational and encouraging exhortations, and at the same time be sure that the information that he is receiving is Islamically correct. Thus, we present this collection of sermons in hopes that it will assist the reader in delivering quality religious speeches, thereby fulfilling the obligation of the Friday sermon in the best manner. May Allah grant us success.
Source: http://www.islamhouse.com/p/283518
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This book, The Religion of Truth, treats these basic and great subjects. We should know that the only way for our salvation in this life and in the hereafter is to know, for sure, our Lord who created us, believe in Him, and worship Him Alone. We should also know our prophet whom Allah had sent to us and to mankind, believe in Him and follow him. We should know the Religion of Truth which our Lord has commanded us to believe in and practice it.
Author: Abdurrahman bin Hammad Alomar
Source: http://www.islamhouse.com/p/207075
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This is an exquisite collection of incidents from the life of the Prophet (Peace be upon Him), stories from our Islamic Heritage, and thought-provoking anecdotes from the life of the author. The aim of the book is to train the reader to enjoy living his life by practicing various self-development and inter-personal skills. What is so compelling and inspiring about this book is that, in order to highlight the benefit of using social skills, the author draws from the lives of the Prophet (Peace be upon Him) and his Companions. This book is both a practical systematic guide to self-improvement and a treasure trove of historical incidents. It increases self-awareness, whilst nurturing the soul and strengthening the spirit.
Author: Muhammad Bin AbdulRahman Al-Areefi
Reveiwers: Muhammad AbdulRaoof
Source: http://www.islamhouse.com/p/308397
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This book is one of the most important Islamic books which gives right answers about Christianity.
Author: Sheikh-ul-Islam ibn Taymiyyah
Source: http://www.islamhouse.com/p/93497
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