The present book deals with various aspects of consumer behaviour, in addition to the study of consumer purchase decision and its major determinants. It is methodologically based on a practical application approach. A unique feature of this book is its adoption of a methodological framework integrating all marketing dimensions with consumer behaviour, theoretically and practically.
Author: Khalid Aljuraisy
Reveiwers: Muhammad AbdulRaoof
Publisher: http://www.alukah.net - Al Alukah Website
Source: http://www.islamhouse.com/p/345081
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Author: Khalid Aljuraisy
Translators: Muhammad Atif Mujahid Muhammad
Publisher: Al-Juraisi Foundation - http://www.alukah.net - Al Alukah Website
Source: http://www.islamhouse.com/p/166712
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Rays of Faith. A seminar to enlighten the minds and hearts, as we continue on our journey towards Allah SWT and explore the deeper meanings of the last five of the six articles of Islamic faith: Angels, Divine Books, Messengers, the Day of Judgment and Al-Qadar.
Author: Waleed Basyouni
Reveiwers: Muhammad AbdulRaoof
Source: http://www.islamhouse.com/p/336430
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A brief treatise discussing the rulings of Janazah.
Author: The Memphis Dawah Team
Publisher: Memphis Dawah
Source: http://www.islamhouse.com/p/1281
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Various Prohibitions regarding Speech.
Publisher: Islamic Propagation Office in Rabwah
Source: http://www.islamhouse.com/p/1239
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The 'Ideal Muslim' is now in its second revised edition in English, it has been very well received by our English and Arabic readers. The author has even examined both Eastern and Western thoughts on certain issues and proved that the Islamic Ideal is superior in all cases.
Author: Muhammad Ali Al-Hashemi
Publisher: International Islamic Publishing House
Source: http://www.islamhouse.com/p/185382
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