The present book deals with various aspects of consumer behaviour, in addition to the study of consumer purchase decision and its major determinants. It is methodologically based on a practical application approach. A unique feature of this book is its adoption of a methodological framework integrating all marketing dimensions with consumer behaviour, theoretically and practically.
Author: Khalid Aljuraisy
Reveiwers: Muhammad AbdulRaoof
Publisher: http://www.alukah.net - Al Alukah Website
Source: http://www.islamhouse.com/p/345081
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The author presents the belief of Ahl al-Sunnah wal-Jama'ah, which is the creed of the first few generations of Muslims and those who followed in their footsteps. Besides outlining the principles and foundations of this creed he also highlights some of the foreign ideas and deviant concepts that have crept into the hearts and minds. The style in which this book has been written relates more to a textbook than to a book for casual reading. The author has carefully structured the book, divided it into clearly headed sections and provided all the necessary definitions and explanations that will facilitate a clear understanding of this immensely important branch of knowledge.
Author: Muhammad Bin Khalifa Al-Timemi
Reveiwers: Muhammad AbdulRaoof
Source: http://www.islamhouse.com/p/339422
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Truly & Falsely Jesus In the Bible
Author: Saleh Ali Alsobiyl
Source: http://www.islamhouse.com/p/385678
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Effects of fornication upon the self and society
Author: Muhammad ibn Ibraheem al-Hamad
Publisher: Daar Al-Watan
Source: http://www.islamhouse.com/p/1329
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According to Biblical scholars and the text of the Bible itself, Shaikh Ahmed Deedat explained in detail regarding "Is the Bible God's word?"
Author: Ahmed Deedat
Source: http://www.islamhouse.com/p/273072
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A very important series begins on the list today, concerned with the subject of al-Jannah and an-Naar - the Paradise and the Hell-Fire. One of these two will be the end destination; moreover the eternal abode, for each and every one of us. Therefore it is crucial for us to reflect on what Allah has prepared for mankind - for those who are obedient and recognise His favours, and for those who reject His sins and rebel against Him.
Author: Omar Bin Sulaiman Al-Ashqar
Reveiwers: Muhammad AbdulRaoof
Source: http://www.islamhouse.com/p/336354
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