The present book deals with various aspects of consumer behaviour, in addition to the study of consumer purchase decision and its major determinants. It is methodologically based on a practical application approach. A unique feature of this book is its adoption of a methodological framework integrating all marketing dimensions with consumer behaviour, theoretically and practically.
Author: Khalid Aljuraisy
Reveiwers: Muhammad AbdulRaoof
Publisher: http://www.alukah.net - Al Alukah Website
Source: http://www.islamhouse.com/p/345081
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This booklet reminds the reader that worldly difficulties are a trial for the believers, while not disregarding the fact that more often afflictions result from one’s sins and disobedience to Allah. It also teaches how appropriate behavior and correct attitude can change an adversity into a worthwhile opportunity to achieve Allah’s Pleasure through Sabr, Shukr, Ihtisaab and Istirja, whereas impatience, panic and complaining can worsen one’s state of affairs. It also explains the futility of invoking the Prophets and the dead to remove hardships, and encourages calling upon Allah Alone to ease one’s affairs.
Author: Shuwana Abdul-Azeez
Reveiwers: Muhammad AbdulRaoof
Publisher: A website Quran and Sunnah : http://www.qsep.com
Source: http://www.islamhouse.com/p/371011
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In conveying the message of Islam to a non-Muslim, it is usually not sufficient to highlight only the positive nature of Islam. Most non-Muslims are not convinced about the truth of Islam because there are a few questions about Islam at the back of their minds that remain unanswered. This book will help non-Muslims to discover and know more common questions about Islam in more depth.
Author: Zakir Naik
Reveiwers: Muhammad AbdulRaoof
Source: http://www.islamhouse.com/p/314436
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Just One Message: is a book to those who seek the truth sincerely, honestly, and open-mindedly.
Author: Naji Ibrahim al-Arfaj
Source: http://www.islamhouse.com/p/58117
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A most rewarding and fulfilling part of a Muslim's worship are those blessed moments that he spends praying in the depth of the night, privately addressing his Great Lord, sincerely glorifying Him, humbly imploring Him - beseeching His forgiveness and asking Him for favors. The voluntary "night prayer", or qiyaam, is indispensable for a person's moral, spiritual, and physical welfare. Yet, it is greatly misunderstood and largely neglected by most Muslims
Author: Muhammad Naasiruddeen al-Albaanee
Translators: Abu Maryam Ismaeel Alarcon
Source: http://www.islamhouse.com/p/51799
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A discussion of the 'pillars' of Eemaan and the factors which invalidate ISlam and remove a person from its fold.
Author: Abdul Aziz bin Abdullah bin Baz
Source: http://www.islamhouse.com/p/1227
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