The present book deals with various aspects of consumer behaviour, in addition to the study of consumer purchase decision and its major determinants. It is methodologically based on a practical application approach. A unique feature of this book is its adoption of a methodological framework integrating all marketing dimensions with consumer behaviour, theoretically and practically.
Author: Khalid Aljuraisy
Reveiwers: Muhammad AbdulRaoof
Publisher: http://www.alukah.net - Al Alukah Website
Source: http://www.islamhouse.com/p/345081
Download:
Due to the pitiful state which the Ummah of Muhammad (may God praise him) is in, due to the lack of knowledge of Muslims about their religion, and due to the high regard which some Muslims hold for Western thought and culture, we see that a hideous practice which contradicts the very principles of chastity and honor in Islam has crept into many Muslim societies. Many people don't realize the origins and consequences of this shameful celebration, but rather blindly follow its rites and customs to be "closer" to the West, not thinking of the sin and displeasure they are earning from Allah.This Book study the ruling concerning this celebration and statements of scholars in this regard.
Author: Muhammad Salih Al-Munajjid
Publisher: Islamic Propagation Office in Rabwah
Source: http://www.islamhouse.com/p/1353
Download:
Hajj & Umrah from A to Z: a careful scientific approach that gradually guides pilgrims to perform the Hajj rituals very easily and smoothly. The design was developed through an educational perspective that handles all critical issues of Hajj rituals from a learners’ viewpoint, an approach that is always needed when high standards of accuracy are required.
Author: Mamdooh Muhammad
Publisher: Dar Ashbelia
Source: http://www.islamhouse.com/p/62620
Download:
Anyone interested in comparative religion will find in this book many surprises that challenge what many once believed to the absolute truths, This book has been written as the result of dialogues I had with Christian clergy as well as laity. The discussions were polite, pleasant, friendly, and constructive without the slightest intention of hurting the religious feeling of any Christian. It is provocative, and a challenge to Christianity. It is indispensable for those looking for the truth and those studying Comparative Religion.
Author: Hasan Mohammed Ba Aqeel
Reveiwers: Muhammad AbdulRaoof
Publisher: Books of the office of propagation in Ulayya, Sulaymaniyah and north of Riyadh
Source: http://www.islamhouse.com/p/311583
Download:
Belief in the Day of Resurrection gives meaning and purpose to our brief stay in this transient world. It is the believer's goal to win the Pleasure of His Lord by worshiping Him alone, fulfilling His Commands and refraining from His Prohibition during his worldly life-span. On the Day of Judgment, his fate will be decided in accordance with his record of deeds; he who fulfills his obligations will be rewarded with eternal bliss in Paradise, and he, who fails to be a believer, will be doomed to eternal Hell-Fire.
Author: Shuwana Abdul-Azeez
Reveiwers: Muhammad AbdulRaoof
Publisher: A website Quran and Sunnah : http://www.qsep.com
Source: http://www.islamhouse.com/p/373683
Download:
The Fasting of Ramadan: a reference that simplified all matters pertaining to the fast and Ramadan in this short and concise treatise.
Author: Muhammad Jameel Zeeno
Source: http://www.islamhouse.com/p/177570
Download: