The present book deals with various aspects of consumer behaviour, in addition to the study of consumer purchase decision and its major determinants. It is methodologically based on a practical application approach. A unique feature of this book is its adoption of a methodological framework integrating all marketing dimensions with consumer behaviour, theoretically and practically.
Author: Khalid Aljuraisy
Reveiwers: Muhammad AbdulRaoof
Publisher: http://www.alukah.net - Al Alukah Website
Source: http://www.islamhouse.com/p/345081
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This is an exquisite collection of incidents from the life of the Prophet (Peace be upon Him), stories from our Islamic Heritage, and thought-provoking anecdotes from the life of the author. The aim of the book is to train the reader to enjoy living his life by practicing various self-development and inter-personal skills. What is so compelling and inspiring about this book is that, in order to highlight the benefit of using social skills, the author draws from the lives of the Prophet (Peace be upon Him) and his Companions. This book is both a practical systematic guide to self-improvement and a treasure trove of historical incidents. It increases self-awareness, whilst nurturing the soul and strengthening the spirit.
Author: Muhammad Bin AbdulRahman Al-Areefi
Reveiwers: Muhammad AbdulRaoof
Source: http://www.islamhouse.com/p/308397
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Rulings regarding Eid and some common errors relating to it.
Author: Abdul-Majeed Ali Hasan - Abdul Majeed Ali Hasan
Publisher: AHYA Multi-Media
Source: http://www.islamhouse.com/p/1307
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Belief in the Day of Resurrection gives meaning and purpose to our brief stay in this transient world. It is the believer's goal to win the Pleasure of His Lord by worshiping Him alone, fulfilling His Commands and refraining from His Prohibition during his worldly life-span. On the Day of Judgment, his fate will be decided in accordance with his record of deeds; he who fulfills his obligations will be rewarded with eternal bliss in Paradise, and he, who fails to be a believer, will be doomed to eternal Hell-Fire.
Author: Shuwana Abdul-Azeez
Reveiwers: Muhammad AbdulRaoof
Publisher: A website Quran and Sunnah : http://www.qsep.com
Source: http://www.islamhouse.com/p/373683
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A very useful article shows the pure Islamic belief of monotheism. It briefly mentions that Allah alone is worthy of worship, He is worshipped directly and Allah is not like his creation nor his creation is like him.
Author: Abdur-Rahman Demashqeyyah
Reveiwers: Muhammad AbdulRaoof
Publisher: An Islamic centre of Qatar www.fanar.gov.qa
Source: http://www.islamhouse.com/p/374053
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The meaning of our testimony that Muhammad (peace be upon him) is the messenger of Allah.
Author: Abdul-Azeez Bin Abdullah Aal-ish-Sheikh
Publisher: http://www.islamtoday.net - Islam Today Website
Source: http://www.islamhouse.com/p/1369
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