Consumer Behavior

The present book deals with various aspects of consumer behaviour, in addition to the study of consumer purchase decision and its major determinants. It is methodologically based on a practical application approach. A unique feature of this book is its adoption of a methodological framework integrating all marketing dimensions with consumer behaviour, theoretically and practically.

Author: Khalid Aljuraisy

Reveiwers: Muhammad AbdulRaoof

Publisher: http://www.alukah.net - Al Alukah Website

Source: http://www.islamhouse.com/p/345081

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Don't be Sad

At a time in which the Muslims are beset with trials from every periphery and within, comes this heartening book rooted in the commandments of Allah (swt), the Sunnah and the excellent guidance and examples of the Muslims that have come before us. Don't Be Sad is an absolute must-read for all people. It is full of practical advice on how to replace sadness with a pragmatic and ultimately satisfying Islamic outlook on life. It exposes to the modern reader how Islam teaches us to deal with the tests and tribulations of this world.

Author: Aaed ibn Abdullah al-Qarni

Translators: Faisal ibn Muhammad Shafeeq

Publisher: International Islamic Publishing House

Source: http://www.islamhouse.com/p/51731

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This is Our Call

This is a translated transcription of a lecture delivered by Imaam Al-albaanee (rahimahullah) that was recorded and distributed under the title "Hadhihi Da'watunaa" (This is Our Call). The present translation was translated directly from the Arabic audio. In this lecture, Imaam Al-Albaanee explains the basis of the Salafee Manhaj, which is following the way, understanding and practical application of the Salaf, who ware namely the first three generations of Muslims: The Sahaabah, Taabi'een and Atbaa' at-Taabi'een. They are the ones referred to in the Prophet's saying: "The best of mankind is my generation, then those that come after them, then those that come after them."

Author: Muhammad Naasiruddeen al-Albaanee

Translators: Abu Maryam Ismaeel Alarcon

Source: http://www.islamhouse.com/p/51802

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The Fundamentals of Tawheed

Tawheed, the oneness of God, is the core of the Islamic faith. Mankind is assigned the duty of implementing this concept on earth in every walk of life since the days of Adam. However, Satan spares no effort to distract mankind from the guided path. This book points out and clarifies this concept

Author: Abu Ameenah Bilal Philips

Publisher: International Islamic Publishing House

Source: http://www.islamhouse.com/p/51847

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[ Hisn Almuslim ] Fortress of the Muslim, Invocations from the Quran and Sunnah

Fortress of the Muslim, Invocations from the Quran and Sunnah: is a very beautiful booklet consists of many authentic Dua's (supplications) for a Muslim to supplicate on a daily basis and on special occasions.

Author: Saeed Bin Ali Bin Wahf Al-Qahtani

Source: http://www.islamhouse.com/p/39062

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Dawah to Christians

This is an important book talks about the sects of Christianity i.e. Catholic, Orthodox, Protestant and Jehovah’s Witness, etc. In addition, it shows the differences and the unifying beliefs among them. It also focuses on the way of Jesus regarding pork, alcohol, polygamy, fasting, interest, greeting, veiling, prostration, ablutions and circumcision. Finally, it gives a chapter about the authorship of the Bible.

Source: http://www.islamhouse.com/p/318733

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