The present book deals with various aspects of consumer behaviour, in addition to the study of consumer purchase decision and its major determinants. It is methodologically based on a practical application approach. A unique feature of this book is its adoption of a methodological framework integrating all marketing dimensions with consumer behaviour, theoretically and practically.
Author: Khalid Aljuraisy
Reveiwers: Muhammad AbdulRaoof
Publisher: http://www.alukah.net - Al Alukah Website
The Life of Isa (Jesus) -peace be upon him- in Light of Islam: His personality has impacted the three major religions of this world, namely Judaism, Christianity, and Islam. Given the importance of his time on earth, it is critical for mankind to fully understand his pivotal role in shaping history as well as the final days.
Author: Ahmad Musa Jibril
Publisher: http://ahmadjibril.com - Ahmad Jibril Website
An Authentic Selection from Imam Al-Qurtubi's At-Tadhkirah Fiahwalil-Mawta Wal-Akhirah. Death is not the absolute end. It is just the discontinuation of unity between the body and soul. It is a change from one state to another and a transition from this present life to that of the hereafter.
Author: Muhammad Bin Ahmad Al-Qurtubi
Reveiwers: Muhammad AbdulRaoof
A research paper discussing issues of Hajj & Umrah particular to women.
Author: Muhammad Bin Shakir al-Sharif
Publisher: http://www.islamweb.net - Islam Web Website
Source: http://www.islamhouse.com/p/1271
Rulings regarding Eid and some common errors relating to it.
Author: Abdul-Majeed Ali Hasan - Abdul Majeed Ali Hasan
Publisher: AHYA Multi-Media
Source: http://www.islamhouse.com/p/1307
A bewildered Western Truth-Seeker relates his spiritual journey from Christianity to Buddhism until he found the Truth in Islam.
Reveiwers: Muhammad AbdulRaoof
Publisher: Islamic call and guidance centre in Abha: www.taweni.com