The present book deals with various aspects of consumer behaviour, in addition to the study of consumer purchase decision and its major determinants. It is methodologically based on a practical application approach. A unique feature of this book is its adoption of a methodological framework integrating all marketing dimensions with consumer behaviour, theoretically and practically.
Author: Khalid Aljuraisy
Reveiwers: Muhammad AbdulRaoof
Publisher: http://www.alukah.net - Al Alukah Website
Source: http://www.islamhouse.com/p/345081
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A detailed description of the different ways the Prophet (s) advised people.
Author: Muhammad Salih Al-Munajjid
Publisher: Islamic Propagation Office in Rabwah
Source: http://www.islamhouse.com/p/1359
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Putting things right in the home is a great trust and huge responsibility which every Muslim man and woman should undertake as Allah commands; they should run the affairs of their homes in accordance with the rules set out by Allah. One of the ways of achieving this is by ridding the home of evil things. The following aims to highlight some evil things that actually happen in some homes and that have become tools of destruction for the nests in which the future generations of the Muslim ummah are being raised.
Author: Muhammad Salih Al-Munajjid
Reveiwers: Muhammad AbdulRaoof
Publisher: International Islamic Publishing House
Source: http://www.islamhouse.com/p/313876
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This short booklet is a translation of a khutba (sermon) delivered by Shaykh Muhammad ibn Salih on the 12th of Muharram in the year 1411AH. Which has been published in Arabic under the title: Athar ul-Ma’aasee ‘ Alal Fardi Wal Mujtama.’
Author: Muhammad Salih Al-Munajjid
Source: http://www.islamhouse.com/p/184674
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A look at what Judeo-Christian scholars say about the authenticity and preservation of the Old Testament.
Author: Munqith ibn Mahmood As-Saqqar
Reveiwers: Muhammad AbdulRaoof
Source: http://www.islamhouse.com/p/320523
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A summary of the rulings, etiquette and Sunnah of fasting.
Author: Muhammad Salih Al-Munajjid
Publisher: http://www.islamqa.com - Islam : Question & Answer Website
Source: http://www.islamhouse.com/p/1335
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