The present book deals with various aspects of consumer behaviour, in addition to the study of consumer purchase decision and its major determinants. It is methodologically based on a practical application approach. A unique feature of this book is its adoption of a methodological framework integrating all marketing dimensions with consumer behaviour, theoretically and practically.
Author: Khalid Aljuraisy
Reveiwers: Muhammad AbdulRaoof
Publisher: http://www.alukah.net - Al Alukah Website
Source: http://www.islamhouse.com/p/345081
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A summary of the rulings, etiquette and Sunnah of Qiyaam.
Author: Muhammad Salih Al-Munajjid
Publisher: http://www.islamqa.com - Islam : Question & Answer Website
Source: http://www.islamhouse.com/p/1337
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In conveying the message of Islam to a non-Muslim, it is usually not sufficient to highlight only the positive nature of Islam. Most non-Muslims are not convinced about the truth of Islam because there are a few questions about Islam at the back of their minds that remain unanswered. This book will help non-Muslims to discover and know more common questions about Islam in more depth.
Author: Zakir Naik
Reveiwers: Muhammad AbdulRaoof
Source: http://www.islamhouse.com/p/314436
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A comprehensive and scholarly look at the family unit in Islam, from its conception via marriage to rights and roles of the partners that make for a successful team. The learned author also squarely confronts more touching issues such as polygamy, modes of divorce, and social equality.
Author: Zinat Kauther
Reveiwers: Muhammad AbdulRaoof
Publisher: Cooperative Office for Propagation, Guidance, and Warning of Expatriates in the city of Naseem - A website Islamic Library www.islamicbook.ws
Source: http://www.islamhouse.com/p/328614
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The universality of Islam is an undeniable fact, a characteristic peculiar to Islam, the Righteous Religion. Almighty Allah has assigned Muhammad Ben Abdullah as Prophet and Messenger to the entire mankind, revealing to him His Holy Book to serve as a means of guidance and a reminder to all humanity. It was the will of Almighty Allah to make the Islamic Message the seal of revealed messages, which thus gave form and substance to the Righteous Religion.
Author: Abdullah Bin Hadi Al-Qahtani
Reveiwers: Muhammad AbdulRaoof
Publisher: Islamic call and guidance centre in Abha: www.taweni.com
Source: http://www.islamhouse.com/p/379002
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A research paper discussing issues of Hajj & Umrah particular to women.
Author: Muhammad Bin Shakir al-Sharif
Publisher: http://www.islamweb.net - Islam Web Website
Source: http://www.islamhouse.com/p/1271
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