Muslim Library

Consumer Behavior

  • Consumer Behavior

    The present book deals with various aspects of consumer behaviour, in addition to the study of consumer purchase decision and its major determinants. It is methodologically based on a practical application approach. A unique feature of this book is its adoption of a methodological framework integrating all marketing dimensions with consumer behaviour, theoretically and practically.

    Reveiwers: Muhammad AbdulRaoof

    Publisher: http://www.alukah.net - Al Alukah Website

    Source: http://www.islamhouse.com/p/345081

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Random books

  • Lessons of Educational Department in Dawah Office, Rabwah

    Brief lessons in fiqh, da'wah (calling to Islam), Creed and hadeeth and its terminologies taught in the Educational Department of Islamhouse. They help Muslims to be aware of what he indeed needs regarding the Islamic sciences. They also give him a glimpse of qualities of the caller to Islam.

    Publisher: Islamic Propagation Office in Rabwah

    Source: http://www.islamhouse.com/p/281607

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  • Islam In Brief

    This booklet will open before you a new dimension of thinking, and will enable you to realize the importance of your role as a human being in this universe, to help you understand the relationship between you and your Creator, God Almighty Allah. It presents Islam to you in a clear way, and provides straightforward answers to many questions about Islam and its credibility.

    Reveiwers: Muhammad AbdulRaoof

    Publisher: International Islamic Publishing House

    Source: http://www.islamhouse.com/p/308007

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  • Fallacies & Misconceptions About The Messenger's Marriages (peace be upon him)

    The book enables you to analysis & realize the true facts behind the Prophet’s plural marriages.

    Reveiwers: Muhammad AbdulRaoof

    Publisher: Islamic call and guidance centre in Abha: www.taweni.com

    Source: http://www.islamhouse.com/p/378925

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  • Islam Is Your Birthright

    Each person is born in a religious environment that is not of his/her own choice. From the very beginning of human existence in this world, they are assigned the religion of their family or the ideology of the state. By the time individuals reach their teens they usually accept the beliefs of their parents or that of their particular society. However, when some people mature and are exposed to other beliefs and ideologies, they begin to question the validity of their own beliefs, and search for the truth.

    Reveiwers: Abu Ameenah Bilal Philips

    Source: http://www.islamhouse.com/p/51735

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  • The Call for the Unity of Religions: A False and Dangerous Call

    Dr. Saleh As-Saleh said in the beginning of the book, "We hear nowadays a strange call by organized groups involving some Christians, Jews, and “Muslim” intellectuals calling for “wihdatul adyaan”. They claim that these three religions stand for the same belief that there is One God and should unite in their call for the implementation of great moral values. Some of those involved call for the establishment of centers containing churches, synagogues, and masaajid side by side, and printing the Qur’an, the Bible, and the Torah in one binding, etc. In the name of defending Islam against political and media distortions in the West, some organizations are compromising the basics of the Islamic creed through what is called “Bridging the Faiths.” This is a very dangerous call because it mixes the truth with falsehood and thus practically implies the elimination of the truth perfected in the deen of Islam. The Christians and Jews want the Muslims to be like them. That is why they support this deceptive call for “unity”.

    Publisher: http://understand-islam.net - Understand Islam Website

    Source: http://www.islamhouse.com/p/353522

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